WHY ARE INFLUENCER OUTFITS TRENDING THESE DAYS?

by THE Loom
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Light Pink Printed Anarkali Cotton Kurta
the loom - Sukhmani Gambhir
the loom – Sukhmani Gambhir

As women’s reliance on social networking expands, it is now an everyday occurrence in their lives. The information they see onscreen has a massive impact on them, particularly as it relates to fashion trends. They were previously conveyed to the general through runway displays and fashion publications, as fashion was regarded as an elite component of society. Artists and glossy periodicals packed with advertisements were the only professional influencers. Fast forward through 2022, and the situation has completely changed as social media has seized over fashion, and today’s generation relies on fashion influencer outfits to market trends.

the loom - Gurleen Gambhir
the loom – Gurleen Gambhir

Women now have the option of choosing the type of information to which they are exposed. Yes, the runway and mags are still important parts of the fashion market. Still, social media is gradually becoming more effective at linking corporations with consumers. Magazines, digital marketing, and marketing campaigns are part of millennials’ daily lives. 

the loom - Sukhmani Gambhir
the loom – Sukhmani Gambhir

Yet, these mediums no more have the same impact as they once did. According to surveys, approximately half of Viewers visit profiles to get ideas for their clothes. Fashion influencers and their connected products are included as well. A loop is formed, one that is influenced by an Instagram brand’s clothing, and they start promoting their outfit to their followers. They now become a source of motivation for others. Fashion influencers cover a wide range of topics. From fashion influencer styles to beauty to traveling and cuisine, there’s something for everyone. So, let’s start with the top influencers who have been noticed in The Loom clothing and are a terrific source of daily style inspiration.

AASHNA SHROFF

the loom – Aashna Shroff

Aashna, who has a distinctive viewpoint, has gotten a lot of attention for her Instagram postings. In addition, she seems to have a YouTube channel where she shows how to drape a saree, dupatta, and other garments. With her dynamic and engaging ethnic clothing clips, she has made excellent use of Instagram’s new reel tool.

AKANKSHA ARYA

the loom – Akanksha Arya

Akanksha Arya has a sophisticated sense of style when it comes to combining her clothing. She creates Indo-western costumes by combining western and ethnic components. She produces really straightforward looks that anyone can imitate.

ARCHANA DHANKAR

the loom – Archana Dhankar

Archana shares her approach, in short, easy-to-understand videos. She wears a combination of ethnic and western clothing. She’s an expert at repurposing clothes that are in your closet, making it simple to get the style she’s striving for.

JUHI GODAMBE

the loom – Juhi Godmabe

Juhi is a well-known fashion influencer in India. She enjoys putting together ensembles for various occasions. She dabbles in colour and offers a variety of Indian-inspired styling suggestions. She is also the owner of Arabella, a fashion and style endorser.

FARHEEN PANJWANI

the loom – Farheen Panjwani

Farheen gives a lot of advice on how to style new outfits and how to match makeup with them. If you’re seeking a site that focuses on Indian and ethnic fashion, here is the right place to start looking.

ASMITA SINGH

the loom – Asmita Singh

Asmita discusses the most recent latest fashions, with an emphasis on Indian fashion trends. She also talks about makeup and her passion for fashion and cosmetics on her blog.These were a few of many fashion influencers whose style looks and daily feeds can help you stay up-to-date with the latest trends. Now you can easily shop these influencer outfits online from The Loom.

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